IVV vs NBFR
iShares Core S&P 500 ETF vs Innovator Nasdaq-100 Managed 10 Buffer ETF
Which is better, IVV or NBFR?
Large Cap Blend against Option Writing.
IVV has a lower expense ratio. IVV is less concentrated, with 38.9% of the fund in its ten largest positions against 54.6%.
MarketXLS is not an investment adviser. This comparison is generated automatically from market data and is for information only. A Best mark means the better reading on that one measure, not a recommendation to buy.
Side-by-Side Comparison
| Metric | IVV | NBFR |
|---|---|---|
| Expense Ratio | 0.03%Best | 0.79% |
| AUM | $896.5B | $20M |
| Dividend Yield | 1.10% | 0.02% |
| Holdings | 508 | 106 |
| YTD Return | +13.59%Best | +5.93% |
| 1Y Return | +17.54% | - |
| 3Y Return (annualized) | +22.46% | - |
| 5Y Return (annualized) | +13.28% | - |
| Top 10 Weight | 38.9%Best | 54.6% |
| Fund Family | iShares by BlackRock (US) | Innovator ETFs Trust |
| Category | Equity | Alternative |
| Style | Large Cap Blend | Option Writing |
| Inception | May 15, 2000 | Feb 24, 2026 |
Not shown on this pair: Volatility (annualized), Max Drawdown, $10,000 over the window.
IVV vs NBFR growth
Month-end closes. Both lines start at 0% in the first month shown, so the gap between them is the difference in growth across that window. The full view is available from the range buttons; it is not the opening view here because over the whole period one of these two funds moves so much further than the other that its line would sit flat on the axis.
IVV vs NBFR Performance
iShares Core S&P 500 ETF (IVV) is an ETF from iShares by BlackRock (US) and Innovator Nasdaq-100 Managed 10 Buffer ETF (NBFR) is an ETF from Innovator ETFs Trust. Year to date, IVV is up 13.59% versus a gain of 5.93% for NBFR.
Past performance does not guarantee future results.
Fees and Cost Over Time
IVV charges 0.03% per year while NBFR charges 0.79%. On a $10,000 position that is $3 vs $79 annually, a gap of $76 per year that compounds over a long holding period. On income, IVV currently yields 1.10% against 0.02% for NBFR.
Holdings Overlap
45.7% of IVV's money is in holdings NBFR also owns. 91.0% of NBFR's money is in holdings IVV also owns.
Most of NBFR is already inside IVV. Owning both mostly buys the same companies twice.
37 positions in common, counted across the 506 positions we hold weights for in IVV and 44 in NBFR, against full books of 508 and 106.
What only one of them owns
Our book lists 6 positions for NBFR that do not appear in our book for IVV (4.9% of the fund), and 463 for IVV that do not appear in NBFR (53.7%).
Some of those will be the same company recorded under a different code in one of the two books, so the real difference in what you would own is no larger than this and may be smaller. We do not name the individual positions here for that reason.
Top Shared Holdings
| Stock | Weight in IVV | Weight in NBFR | Difference |
|---|---|---|---|
| NVDANvidia Corp | 8.44% | 9.03% | 0.59% |
| AAPLApple, Inc | 7.29% | 8.21% | 0.92% |
| MSFTMicrosoft Corp | 5.76% | 7.45% | 1.69% |
| AMZNAmazon.Com Inc | 3.68% | 4.87% | 1.19% |
| MUMicron Technology, Inc. | 1.87% | 5.32% | 3.45% |
| AMDAdvanced Micro Devices Inc | 1.52% | 4.99% | 3.47% |
| GOOGLAlphabet Inc | 3.00% | 3.50% | 0.50% |
| METAMeta Platforms Inc | 2.42% | 3.83% | 1.41% |
| GOOGAlphabet Inc. C | 2.41% | 3.31% | 0.90% |
| AVGOBroadcom Inc | 2.47% | 3.13% | 0.66% |
91.0% of NBFR is already inside IVV.
You probably hold more than these two. Add the rest and see how much of the whole book is the same companies twice.
Free for up to 10 holdings. No account needed.
Frequently Asked Questions
Which is cheaper, IVV or NBFR?
IVV has an expense ratio of 0.03% while NBFR charges 0.79%. IVV is the cheaper option, by $76 a year on a $10,000 investment.
What is the holdings overlap between IVV and NBFR?
91.0% of NBFR's money is in holdings IVV also owns. 91.0% of NBFR's is in holdings IVV also owns. They hold 37 positions in common, counted across the 506 positions we hold weights for in IVV and 44 in NBFR.
Which pays a higher dividend, IVV or NBFR?
IVV yields 1.10% while NBFR yields 0.02%, so IVV currently pays the higher dividend yield.
Is NBFR better than IVV?
IVV has a lower expense ratio. IVV is less concentrated, with 38.9% of the fund in its ten largest positions against 54.6%. Which one suits a particular account depends on what it is for. This is information, not a recommendation.